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Posted: 7:35 p.m. Thursday, Nov. 15, 2012
By H.M. Cauley
Elf on the Shelf joins Hello Kitty and Papa Smurf as the new balloons in the Macy’s Parade this Thanksgiving. The Elf on the Shelf balloon measures 46 feet tall, 28 feet wide and 64 feet long.
The parade will air from 9 a.m. to noon Thanksgiving Day on NBC.
A Macy’s representative said the order of balloons isn’t determined until the night before the parade, but hinted that since the parade begins with Thanksgiving and ends with Christmas, the Elf on the Shelf balloon will be toward the end.
Macy’s has a free Thanksgiving Day Parade app for iOS and Android devices that will allow viewers to interact with the march in real time. The parade lineup also will be available exclusively on the app beginning Thanksgiving morning. Fans can download it from the iTunes App Store or from Google Play.