Usher to executive produce New Orleans Jazz series, ‘Storyville’

Usher performs at One Musicfest in 2019. The Atlanta singer kicks off a Las Vegas residency in summer 2021. RYON HORNE/RHORNE@AJC.COM
Ryon Horne

When it comes to anything in regards to music, we know Usher is going to kill it!

The multi-Grammy Award-winning performer has signed on to executive produce “Storyville,” a new series about the birth of the Jazz Age. “‘Storyville’ is an epic tale sparked by the origins of the sound that inspired my career – a story that touches the nerve of social and cultural relevance today,” Usher said.

“Storyville” – which is in development from Starlings Television - is set in New Orleans and follows five brothel madams as they go head-to-head to determine who will ultimately control the red-light district. “Usher’s massive global appeal, musical and acting genius will propel this unique and compelling original series into must-see viewing worldwide,” said Starlings TV President/EP, Chris Philip. ”His invaluable creative and musical contributions to ‘Storyville’ fulfill our vision of contrasting the gritty, sometimes brutal sides of New Orleans life with it giving birth to a beautiful, diverse and defining new artform.”

Usher has been on a roll lately with several different projects. He recently went viral for his performance on NPR’s Tiny Desk and not long ago kicked off his latest Las Vegas residency with two sold-out shows. Usher also announced a partnership with the cognac brand, Remy Martin, for a new campaign. The “Usher x Rémy Martin 1738: A Taste of Passion,” features a limited-edition bottle made with artificial intelligence technology partnered with an NFT. What does this limited-edition bottle look like you ask? It’s black and has a special seal celebrating the 25th anniversary of Usher’s “My Way” album. While 50 bottles were produced, 25 will be given to Usher to celebrate his anniversary and the other 25 will be for sale. The bottles are up for purchase on BlockBar (an online marketplace that specializes in NFTs for high-end spirits and wines).

We’ll keep you posted on the cast and release date for “Storyville” but in the meantime, check out the promo for the “Usher x Rémy Martin 1738: A Taste of Passion” campaign below:

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